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What is Programmatic advertising?
Programmatic advertising refers to the practice of automating media buying and creating digital ads with the use of marketing technology.
Programmatic Advertising
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Improved ROI
Improve efficiency and reduce guesswork.
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Greater flexibility
Programmatic advertising gives you access to dozens of publishing networks.
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Targeted audience
Programmatic advertising can help identify and target the right people for ads
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Better ad targeting
Programmatic advertising helps marketers send accurate personalized ads based on their audience’s demographics and behavior across devices and media